
Building a successful career brand
Think of career branding as your career reputation as well as your unique promise of value. So, here is a cheat sheet for a successful career brand to help professionals who are actively look for a career change.

Think of career branding as your career reputation as well as your unique promise of value. So, here is a cheat sheet for a successful career brand to help professionals who are actively look for a career change.

With the current global epidemic, it might feel like it is the best time to take a break from thinking about climbing the career ladder,

Securing a great job goes far beyond academic qualifications and experience, it is really more of a self-confidence issue. I have seen many educationally qualified

Image is everything (no pun intended), first impressions count, people judge you at first glance before you even open your mouth to speak. We’ve all

If you look after your career branding, it will look after you. Why do you drive the car you drive when there are other options

To draw attention, you need to post meaningful information on your social media platforms, website, and blogs. Evidence of your professional capacity is key, such as original articles that show your understanding of your industry. In simple become a thought leader.

Understand failure and its purpose, which is to teach. There is no such thing as failure, it\’s only temporary defeat. Real failure is when you give up on your purpose.

Constantly evolve with emerging technology, the business landscape is always changing and as a C-level executive, you need to be aware of the changes so as to better lead the company in the right direction, so remember to always learn new things because, for an executive, knowledge is constantly accumulated.

Women earn less than men in most industries and this because some women ask and opt for flexy hours or part-time jobs, while men generally gravitate towards the opposite and this is because of their family expectations, and again this ends up with more men in top executive positions than women and thus affecting the gender pay scale.

Take a moment and do a quick personal online search using your name and surname, the results should tell you a lot about how people who don\’t know you personally will perceive you if they had to search and if you don\’t appear on the web results then it\’s an even bigger concern.